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Featured Article
The LED Sign Salesperson Quiz: 30 Questions Every Pro Should Answer
Buying an LED sign is a big decision. The right salesperson should be more than someone quoting a price — they should understand the product, your needs, and how to... -
Article 1
Why Software Matters as Much as Hardware in LED Signs
When most people shop for an LED sign, they focus on the hardware: resolution, brightness, size, and durability. Those are critical — but the truth is, your sign is only as... -
Article 6
The Future of Brightness in LED Signs
Brightness in LED signs has come a long way. Just a few years ago, 6,500 nits was considered powerful. Today, many outdoor signs push 8,500 to 10,000 nits, delivering unmatched visibility... -
Article 12
Resolution vs. Brightness: The Perfect Balance
When investing in an LED sign, two terms come up again and again: resolution and brightness. But the real question isn’t which is more important — it’s how they work together,... -
Article 2
7,000 vs. 8,500 vs. 10,000 Nits: Which Brightness Is Right for You?
When choosing an LED sign, brightness is one of the most important factors to consider. But with options ranging from 7,000 to 10,000 nits, how do you know which one is... -
Article 1
Why Brightness Matters in an LED Sign
Resolution often gets the spotlight when choosing an LED sign, but brightness is just as critical. Brightness, measured in nits, determines how well your sign stands out in daylight, at night,... -
Article 7
Resolution Trends in Outdoor Advertising
LED sign technology is evolving quickly. Understanding resolution trends can help you make a smart long-term investment. Yesterday’s Standard Just a few years ago, P16 was common for outdoor signs.... -
Article 5
Resolution Buying Mistakes to Avoid
Choosing the wrong resolution can waste money or leave you with a sign that doesn’t perform. Here are three mistakes to avoid: Mistake 1: Overbuying Resolution Paying for a high-resolution... -
Article 4
Resolution vs. Brightness: Understanding the Difference
When shopping for an LED sign, two terms often get confused: resolution and brightness. They’re related, but they serve very different purposes. Resolution = Clarity Resolution is all about detail. A... -
Article 7
Real-World Case Studies: How Resolution Changed the Game
Sometimes the best way to understand resolution is to see it in action. Case 1: Highway Billboard (P10) A regional business installed a P10 sign along a major highway. From... -
Article 10
Resolution and ROI: Getting the Most Value From Your LED Sign
Your LED sign is an investment—resolution plays a direct role in your return on that investment (ROI). Cost Efficiency P10: Lower cost, great for highway traffic where detail isn’t visible. P8:...
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